HONGU
遇见当代女性既优雅灵动又时尚新潮的多样面貌
如同 HONGU 的女士包包时尚气质多样，我们为 HONGU 找到了它的多样面貌——既时尚新潮，也有优雅温柔的时刻，因而我们将斜杠符号「/」与红色融入主标识中，凝练成最核心的识别符号，并且在视觉体系中通过灵动的花型与瞩目的红色，丰富呈现着 HONGU 的多样时尚面貌。
服务项目:
品牌形象策略 / 视觉识别系统设计 / 全年橱窗策划与设计
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MEETING THE VARIOUS FACES OF CONTEMPORARY WOMEN, ELEGANT AND FASHIONABLE
Just like the lady's bag of HONGU, we have also found a variety of style for it, not only stylish and trendy, but also elegant and soft. Therefore, we integrated the slash「/」with red color into the main logo, it became a core identification. The diverse appearances of HONGU have also emerged through these vivid flower pattern and eye-catching red color in the visual system.
SERVICE:
Brand Image Strategy / Visual Identity System Design /
Just like the lady's bag of HONGU, we have also found a variety of style for it, not only stylish and trendy, but also elegant and soft. Therefore, we integrated the slash「/」with red color into the main logo, it became a core identification. The diverse appearances of HONGU have also emerged through these vivid flower pattern and eye-catching red color in the visual system.
SERVICE:
Brand Image Strategy / Visual Identity System Design /
Annual Shop Window Planning and Design
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