JENIZE
时尚家居服品牌
JENIZE 以知名家居服品牌秋鹿为背景，以家居服与家居品为核心品类，通过市场调研与策略梳理，我们为 JENIZE 对准年轻家居市场，以家居生活中自由探索的「随意门」为概念，并且以织物质感为灵感，让自由流线穿越画面中，配合年轻人的自由姿态，传达出大方而灵动的整体品牌视觉体系。
服务项目：
品牌梳理与策略、品牌形象策略、品牌视觉包装系统
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Fashionable home service brand
JENIZE is based on Qiulu, a well-known home service brand, with home service and home products as the core category. Through market research and strategic combing, we have targeted JENIZE for the young home market and used the concept of "free door" to explore freely in home life. And inspired by the texture of the fabric, let the free flow line through the picture, with the free posture of young people, convey a generous and flexible overall brand visual system.
Services:
Brand sorting and strategy, brand image strategy, brand visual packaging system
JENIZE is based on Qiulu, a well-known home service brand, with home service and home products as the core category. Through market research and strategic combing, we have targeted JENIZE for the young home market and used the concept of "free door" to explore freely in home life. And inspired by the texture of the fabric, let the free flow line through the picture, with the free posture of young people, convey a generous and flexible overall brand visual system.
Services:
Brand sorting and strategy, brand image strategy, brand visual packaging system
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